the latest trends to inspire

Stay up-to-date with the latest beauty trends, innovations, and consumer preferences in skin, hair, sun, and color cosmetics

the latest trends to inspire

Stay up-to-date with the current trends, latest innovations, and consumer preferences in skin, hair, sun, and color cosmetics in the beauty and personal care industry.

The Real Story on Silicones in Skincare

Fills your pores and makes your skin look smooth? That’s just too good to be true, right? I can still remember the first time I tried Smashbox Photo Finish. While I’m not a “full face...

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The Cosmetic Industry

The cosmetic industry in 2019 is worth $532 billion! Huge brands like Estee Lauder, L’Oréal, and Coty are dominating the market for beauty products, and smaller, but just as competitive brands keep entering the market...

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